WhyIslam Dallas, in collaboration with the Islamic Circle of North America (ICNA), has launched a comprehensive billboard campaign designed to educate the public about Ramadan and promote interfaith understanding. The initiative features strategically placed billboards in high-traffic areas of the Dallas-Fort Worth metroplex, targeting motorists on key highways including President George Bush Turnpike and LBJ Freeway.
The campaign’s primary objective is to provide insight into Ramadan’s deeper spiritual meaning, emphasizing themes of reflection, generosity, and personal growth. By displaying messages such as ‘Fast With Us!’, the billboards invite individuals from diverse backgrounds to learn more about this significant Islamic observance.
Placed at two prominent locations, the billboards aim to reach a broad audience. The first billboard near the Dallas North Tollway targets affluent residential developments, while the second, located near DFW International Airport, provides exposure to travelers and local residents in the Grapevine area.
Interested individuals are directed to www.whyislam.org, where they can access comprehensive information about Islam and Ramadan. The campaign seeks to create an open, welcoming platform for dialogue and education, challenging potential misconceptions about the faith.
As part of their broader outreach, WhyIslam Dallas will host a press conference on March 3rd at the ICNA Center in Richardson, Texas. The event will formally launch the Ramadan awareness campaign and highlight the organization’s humanitarian efforts, including support for refugees and community assistance programs.
ICNA’s outreach approach emphasizes building understanding between different communities, with Ramadan serving as a particularly meaningful time for cross-cultural engagement. By inviting people to explore fasting and its spiritual significance, the campaign hopes to foster empathy and mutual respect.
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