Novidea, creator of the cloud-based, data-driven enterprise insurance management platform, has strengthened its leadership team with the appointment of Jeff Heine as Chief Revenue Officer (CRO). Heine brings over 20 years of experience in the Property and Casualty (P&C) insurance industry, having previously served as CRO at Betterview and Groundspeed Analytics.
In his new role, Heine will be instrumental in driving Novidea’s global revenue and aligning the company’s sales, marketing, and other revenue-focused functions to achieve its business and growth objectives. ‘Jeff is an accomplished CRO in the Insurtech market with proven experience building high-performing global teams, establishing scalable processes, and leading growth initiatives,’ said Roi Agababa, CEO of Novidea. ‘His talents will be invaluable as Novidea continues to scale up its global operations.’
Heine’s appointment follows recent strategic hires, including Erez Nissim as Chief Technology Officer, Eran Ben Ezer as Chief Financial Officer, and Yaniv Cohen as Chief Customer Officer. By assembling a team of exceptional talent, Novidea reinforces its position as a top innovator in the global insurance technology landscape.
‘I’ve spent the last two decades helping insurance brokers and carriers better assess and price risk, manage core processes and systems, and create efficiencies,’ Heine said. ‘I came to Novidea because I wanted to help reduce the friction brokers and carriers still experience in the insurance placement process and contribute to an innovative fast-growing company.’
Novidea’s cloud-native, data-driven insurance management system enables brokers, agents, MGAs, and carriers to modernize and manage the customer journey end-to-end and drive growth across the entire insurance distribution lifecycle. With its open API architecture and streamlined, automated platform, Novidea boosts operational efficiency while providing a seamless digital experience for team members and customers alike.
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