Moonpig, the renowned U.K. online personalized greeting card and gift company, is shaking up the $19+ billion U.S. greeting card industry with its innovative gift card integration feature. The company recently announced the launch of gift card add-ons, which enable customers to print gift cards from partners like Cheesecake Factory, Sephora, Macy’s, Barnes & Noble, Build-a-Bear, Roblox, and DoorDash directly inside their greeting cards during the creation process.
Alexander Toft, General Manager, International at Moonpig, expressed excitement about the new offering, stating, ‘With Mother’s Day right around the corner for Americans, we are excited to announce Moonpig’s gift card add-on launch in the U.S. At Moonpig, we’re all about celebrating those heartfelt life moments and ensuring every card is as unique as the person receiving it. With the launch of this new add-on, Moonpig is continuing to reinvent the category by putting the fun and excitement back into card giving.’
Since its inception in 2000, Moonpig has been a trailblazer in the U.K. greeting card market, renowned for its innovative approach to personalized card giving. The company offers an extensive range of cards and customizable features, with technology at the forefront of its easy-to-use online platform and app. Moonpig’s intuitive design tools provide a user-friendly process to curate highly-customized cards by incorporating personal touches such as photos, heartfelt messages, stylish designs, and templates.
Moonpig’s expansion efforts come at a time when the demand for personalized greeting cards is on the rise, especially among Millennials. As Americans seek meaningful ways to connect with friends and family, personalized cards have emerged as a popular choice to express individualized sentiments for all sorts of occasions. Moonpig’s expansive range of cards caters to diverse tastes and preferences, ensuring that finding the perfect card and gift for every special event has never been easier.
To celebrate the launch of the gift card offering, Moonpig is offering new customers a free standard card (no gift card purchase required) by using the code USLAUNCH at checkout through April 14, 2024. Personalized cards from Moonpig start at $4.99.
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