The collaboration between PXG and PGA TOUR Superstore marks a pivotal development in golf retail, significantly expanding nationwide access to premium custom-fit equipment. This initial rollout represents the beginning of a nationwide expansion that increases access to PXG’s acclaimed custom-fit clubs through a major national golf retailer in the United States, reflecting the evolution of modern golf retail where custom fitting has become integral to the equipment experience.
For PXG, this expansion is a strategic step to meet golfers where they are, making it easier to discover the brand and experience its technology firsthand. For PGA TOUR Superstore, the offerings reinforce the brand’s commitment to deliver an unmatched assortment of the industry’s most innovative equipment and world-class fitting experiences. Through this expansion, golfers can experience PXG’s latest club technology supported by PGA TOUR Superstore’s expert fitting services, with fitted clubs built-by-hand to the player’s unique specifications to ensure PXG’s ‘no compromises’ philosophy is delivered through PGA TOUR Superstore’s premier retail environment.
‘At PXG, we’ve always believed our equipment performs best when it’s properly fitted,’ said Brad Schweigert, Chief Operating Officer at PXG. ‘This collaboration allows us to introduce more golfers to PXG in a thoughtful way, meeting them where they already shop while maintaining our commitment to a high-performance, custom-fit experience. PGA TOUR Superstore has done a great job building an environment centered around fitting and player improvement, making them a natural partner to help bring PXG technology to more players.’
‘Adding PXG to our assortment enhances our premium offerings and gives our customers access to one of the most innovative brands in golf,’ said Troy Rice, CEO of PGA TOUR Superstore. ‘We are always focused on delivering the best equipment and experience possible, and this launch reflects that commitment.’
Launching immediately, select PGA TOUR Superstore locations will carry PXG golf clubs, golf bags, golf balls, and hats, supported by in-store expertise and fitting services designed to ensure every golfer is matched with the right equipment for their game. By year’s end, PXG is expected to have a presence in all PGA TOUR Superstore locations, making premium custom-fit equipment available through the retailer’s online platform at pgatoursuperstore.com and in physical stores nationwide. This partnership represents a significant shift in how golfers access high-performance equipment, bringing together PXG’s innovative technology with PGA TOUR Superstore’s extensive retail footprint and fitting expertise to create a more accessible pathway to custom-fit golf equipment for players at all levels.
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