Business owners have long concentrated their online visibility efforts on their own websites and Google Business Profiles. But the way customers discover local businesses is expanding, with information now surfacing across maps, directories, apps, voice assistants and AI-powered discovery tools. That broader landscape makes accurate and consistent business information more critical than ever, according to Jungle Studios, Inc., a San Diego website and digital marketing company serving small businesses.
The company helps business owners manage that wider presence through its PowerListings business listing management service and a Free Business Listing Scan. “For years, many business owners thought mainly about their website and Google Business Profile,” said CJ Gilbert, founder of Jungle Studios. “Those still matter tremendously, but they are not the whole picture anymore. Business information can appear across maps, directories, apps, voice tools and AI systems. The goal is to make sure the facts about your business are accurate wherever customers may encounter them.”
The stakes are rising as AI becomes a more common way for consumers to find local information. Yext research published in 2026 analyzed more than 155 million location-grounded AI citations across major AI platforms and found that 80% pointed to brand websites or online listings. While the research does not guarantee inclusion or ranking in an AI-generated answer, it demonstrates that websites and structured business listings are among the sources AI systems draw on when answering location-related questions.
“AI is getting a lot of attention right now, but the advice to a small-business owner is actually pretty simple,” Gilbert said. “Make sure the basic facts about your business are correct. Your name, phone number, address or service area, website, hours and services should tell the same story wherever people, or the technology they use, find you.”
Jungle Studios’ PowerListings service uses enterprise listing-management technology to distribute, manage and monitor business information across a broad network of maps, apps, search engines, voice assistants, directories and other digital services. Google also advises businesses to keep their information complete and accurate because updated details can improve their ability to appear in relevant local search results.
Business owners can start by using the Free Business Listing Scan at https://jungle-studios.net/scan, which displays live results immediately and helps identify potential inaccuracies, missing information or inconsistencies across a selection of online sources. The Jungle Studios team can then provide additional guidance. For more information about Jungle Studios and PowerListings, visit https://jungle-studios.com/.
“Business owners should not have to guess where their information is appearing online,” Gilbert said. “The scan gives them a simple way to see what is out there first, and then decide what, if anything, needs attention.”
