SEGG Media Secures Supermajority Control of Veloce, Appoints Jamie MacLaurin to Lead Sports Business

SEGG Media Corporation has appointed Jamie MacLaurin as senior vice president of its sports business while securing supermajority control of approximately 68% of Veloce Media Group’s outstanding equity. The company indicated it will extend a global offer to acquire the remaining minority interests to streamline governance and align long-term strategy.

MacLaurin, who co-founded Veloce Media Group and serves as CEO of Quadrant, will continue leading both entities while identifying broader commercial opportunities across SEGG’s sports portfolio. He will leverage Quadrant’s creator-led motorsport brand, which was co-founded with 2025 Formula One World Champion Lando Norris, and Veloce’s rapidly expanding digital ecosystem. Veloce reported 153% year-over-year revenue growth between 2023 and 2024.

The acquisition positions Veloce to contribute approximately $20 million in annual revenue beginning in the first quarter of 2026. This strategic move enhances SEGG’s capabilities in immersive fan engagement, ethical gaming, and AI-driven live experiences through Veloce’s established digital infrastructure.

SEGG Media operates a portfolio of digital assets including Sports.com, Concerts.com and Lottery.com, focusing on redefining how global audiences interact with content. The latest news and updates relating to SEGG are available in the company’s newsroom at http://ibn.fm/SEGG.

The full press release detailing this corporate development can be viewed at https://ibn.fm/Q2dI2. TechMediaWire, which distributed the announcement, is a specialized communications platform focused on technology companies and is one of 75+ brands within the Dynamic Brand Portfolio at IBN that delivers various distribution services including access to wire solutions, article syndication to 5,000+ outlets, and social media distribution to millions of followers.

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